Everything we do centres around our values : CLEAN | STRONG | ORGANIC. We're not into cutting corners and that's why WHEY AHEAD® took two years in the making! It was important that no stone was left unturned so when it came to our packaging, we were particularly picky...
Yes, it would have been easier, cheaper and quicker to choose a plastic pouch, but this would not align to our values. We would not settle for anything less than recyclable, Forest Stewardship Council (FSC) approved kraft paper from sustainable, managed forests for our products (see details below). The sustainability of the environment is at the heart of the organic movement and we want to ensure we have a minimal carbon footprint.
Here's a summary of the detail behind our product packaging:
Pouches : FSC approved kraft paper (recyclable) lined with PE food-grade, Bisphenol-free (BPA-free) plastic rather than aluminium foil. PE plastic lining requires much less energy to produce and is more environmentally friendly.
Scoops : Recyclable, food-grade BPA-free plastic.
Labels : Printed on FSC approved mix paper using eco-friendly inks.
Shipping Boxes : FSC approved cardboard produced in a UK paper-mill to reduce carbon footprint (travel time).
Matcha Tubes : FSC approved kraft paper (recyclable) produced in the UK.
Shakers : BPA-free plastic to prevent any unwanted hormones/chemicals leaking into your shake.
Business Cards : More expensive 'green' version made from recycled paper.
Thanks for reading and please drop us a line with any suggestions on how we can further reduce our carbon footprint. We'd love to hear from you!